Build a product people want.
ItchMap reads 6,220 complaints, 405 success stories, 739 creator pitches, funding filings, and hundreds of software retirements and new rules, then maps the business ideas they point to.
Every idea shows which kinds of evidence back it, and every quote and number links to where it came from.
The itch map
The 36 ideas with the highest Itch Rank. Each row is an idea, each column a kind of evidence; filled means we found it.
- 69Core app for small field service businesses
- 67Property manager audit service for remote owners
- 65Practice software selection service for small law firms
- 65Payout hold response service for small online merchants
- 64Payout reconciliation service for Amazon and Shopify sellers
- 62Catch-up bookkeeping service for businesses with messy books
- 62Receipt-to-job costing app for small trade contractors
- 62Simple case status dashboard for small firms
- 60Stripe to QuickBooks reconciliation tool for small online businesses
- 59Affordable all-in-one agency software for new insurance agencies
- 59Chargeback response service for low-ticket digital sellers
- 58Rent and property tracker for small landlords
- 52AI customer support inbox for small Shopify brands
- 48HVAC quote checker for refrigerant switch
- 48Drain maintenance subscription for homeowners with repeat clogs
- 48Simple payroll compliance service for tiny multi-state employers
- 47Simple low-cost bookkeeping software for very small businesses
- 47Conversion and churn insights for indie app makers
- 44Simple invoicing and bookkeeping for freelancers and small agencies
- 42Lead data and deliverability service for outbound agencies
- 41Late rent follow-up workflow for landlords
- 41SaaS spend tracking for small companies
- 40Flat-rate price book builder for small service businesses
- 40Server 2016 migration rescue for SMBs
- 39AI takeoff and estimating tool for trade contractors
- 39Client portal for agencies handling requests and approvals
- 39Payment processor backup for online merchants
- 39Shopify app subscription audit tool for store owners
- 38Cross-border sales tax service for small online sellers
- 38Tax document extraction for small tax firms
- 38Deadline docketing tool for small litigation teams
- 38Simple QuickBooks alternative for micro businesses
- 38POS evaluation and switching advice for independent restaurants
- 38Contract and change-order tool for freelancers
- 37Multichannel inventory sync for small marketplace resellers
- 37Lightweight applicant tracking tool for solo recruiters
9 kinds of evidence
- Customer complaintsOwners and users describing the problem in their own words: Reddit, low-star reviews, App Store, Ask HN.265 ideas
- Paid tasksPeople already paying someone to do the job by hand: Upwork jobs and Fiverr gigs.13 ideas
- Success storiesBusinesses already making money from it: founder revenue stories (self-reported), TrustMRR (payment-verified) and Acquire listings.5 ideas
- Funds raisedMoney investors put into companies solving it: SEC Form D filings since 2024, reported funding rounds, and raises among G2 sellers.23 ideas
- Creator patternsWhat startup creators on YouTube are pitching, with the exact moment in the video.29 ideas
- Product sunsetsSoftware retirements, API sunsets and shutdowns that force buyers to switch.51 ideas
- Compliance needsNew laws and rules with a deadline, and what businesses say about them.35 ideas
- Search trendsHow many people search for the problem on Google, and whether it is rising.18 ideas
- Incumbent gapsWho sells today on G2 and what their customers dislike, plus new competitors launching on Product Hunt.68 ideas
How an idea earns its colour
- CollectedPosts, reviews, jobs, videos, filings and official feeds are pulled from their sources.
- ReadEach item is read and kept only if it describes this problem for this buyer. Quotes are checked word for word against the original.
- LinkedEvery quote and number on a page links back to where it came from, so you can check it yourself.